The press conference of China (Qingyuan) 3rd Media Network Culture Festival was held in Guangzhou.
On the morning of January 2nd, jointly sponsored by Yangcheng Evening News Newspaper Group and Propaganda Department of Qingyuan Municipal Committee, and hosted by Qingyuan Internet Information Office, Jinyang.com and Yangwan Digital Media, "Focus on Qingyuan from E: A City Full of Reform Spirit"-the launching ceremony of the third media network culture festival in China (Qingyuan) and the selection of "Red online celebrity" for rural journalists was held in Zhiku Workshop of Guangzhou Yangcheng Creative Industry Park. Liu Hailing, Party Secretary and Director of Management Committee of Yangcheng Evening News Newspaper Group, President of Yangcheng Evening News Agency, Cui Jianjun, Standing Committee Member of Qingyuan Municipal Committee and Minister of Propaganda, Sun Xuan, Deputy Director of Management Committee of Yangcheng Evening News Newspaper Group and Deputy Editor-in-Chief of Yangcheng Evening News Agency, Wai-Man Cheng, full-time Deputy Director of Qingyuan Municipal Government Information Office, and other leading guests attended the press conference. More than 20 media outlets including Xinhuanet, Guangming.com, China News Service and Yangguang.com also gave strong support to this event.
With the help of new media, the "village press officer" will become the spokesperson for rural revitalization.
Cui Jianjun, member of the Standing Committee of Qingyuan Municipal Committee and Minister of Propaganda, delivered a speech
Cui Jianjun, member of the Standing Committee of Qingyuan Municipal Committee and Minister of Propaganda, said in his speech that the third Media Network Culture Festival will implement the requirements put forward by the Supreme Leader General Secretary in his New Year message, and the cadres and the masses in Qingyuan are working hard to ensure that they will live up to the expectations of the General Secretary, gather wisdom and overcome difficulties, and actively make suggestions for cracking the urban-rural dual structure. Qingyuan will follow the requirements of "three innovations", make the system of "village press officers" take root in all grass-roots towns and villages in Qingyuan, and become the press spokesman for rural revitalization, and make them become the bridge between the party and the people by grafting the information channel of urban-rural integration. He also sincerely hopes that this self-media network culture festival will not only become a cultural brand of Qingyuan, but also promote a "mass, local language trend", so that folk societies can record and share stories about urban and rural development closely related to life, so that people can truly become witnesses and specific expositors of Qingyuan’s development.
Give full play to the advantages of cultural media and let the media take off wings for Beijiang cultural communication.
Speech by Liu Hailing, Party Secretary of Yangcheng Evening News Newspaper Group, Director of Management Committee and President of Yangcheng Evening News Agency.
Liu Hailing, secretary of the Party Committee of Yangcheng Evening News Newspaper Group, director of the management committee and president of Yangcheng Evening News Agency, said that China (Qingyuan) has been successfully held twice since the media network culture festival, which has formed a unique cultural brand effect. This year, Yangcheng Evening News and Qingyuan once again joined hands to hold the third self-media network culture festival in China (Qingyuan) to explore how to take root in local culture in the development of new media. He stressed that the responsible media should dig up some typical cases, go deep into the grassroots and do things in a down-to-earth manner. This year’s Cultural Festival will dig out the most unique, quintessential and attractive elements of Qingyuan City, and let the media and the Internet plug in the wings for the spread of Beijiang culture.
Focus on Qingyuan rural revitalization tourism y index list is about to debut
Sun Xuan, deputy editor-in-chief of Yangcheng Evening News Agency, introduced the new forms and highlights of the event.
China (Qingyuan) Media Network Culture Festival was held for the first time in 2016. In just two years, it has been successfully built as a characteristic brand activity in Qingyuan, providing an important platform for Qingyuan to exchange and cooperate with the media and display its achievements. With the implementation of the "village press officer" system in Qingyuan City and the expanding communication power and influence of Qingyuan from the media, this year’s cultural festival continues to integrate popular elements on the basis of retaining the original characteristic activities, cheering for the spread of Qingyuan’s good voice and building a beautiful Qingyuan.
According to Sun Xuan, deputy director of the Management Committee of Yangcheng Evening News Newspaper Group and deputy editor-in-chief of Yangcheng Evening News Agency, as one of the key links of this cultural festival, "Gathering momentum and empowering: a new force in the countryside"-the global tourism report conference and the ceremony of releasing the tourism Y index will dynamically present the fruitful achievements of Qingyuan City in implementing the rural revitalization strategy and developing global tourism in a multimedia way. The depth and breadth of topics in the regular project "Qingyuan Media Development Summit" will be further promoted and expanded in this cultural festival, which will continue to gather wisdom for Qingyuan’s media and social and economic development. In addition, this year’s Cultural Festival will also set up Qingyuan City’s self-media think tank, hold an annual think tank forum around specific themes and hire relevant experts and scholars and well-known media people to establish a professional "outside brain" team serving Qingyuan’s self-media and economic and social development. In the later stage of the activity, think tank consultants will be organized to go to Qingyuan for field collection and in-depth research, and write a think tank report to give full play to the role of think tank consultation and advice.
Using short video and new media to gather new forces in Qingyuan countryside
Representatives of village press officers share experiences and exchange ideas.
It is noteworthy that four representatives of village press officers were also arranged at the event site to share experiences and exchange ideas. As the "first post-90 s rural press officer selected by PK", Li Jingyun once shared the local characteristic agricultural product-horseshoe at a photo exhibition, which tasted sweet, juicy and refreshing; Liu Fengming integrated the construction of rural civilization with characteristic agricultural products and publicized it, so that the village where only 50 people traveled every month gradually attracted more tourists to visit; When asked by the host whether rural agricultural products and culture have been spread through some new media network social platforms, Tang Yingmin said that when he participated in the training of rural journalists, he had learned about Aauto Quicker, Tik Tok, WeChat friends circle and other online platforms, and now he has successfully used 15,000 "circle powder" in Tik Tok; Lu Feihong proposed that he hoped to guide villagers to plant organic and green agricultural products, achieve unified online and offline promotion, push agricultural products out, attract tourists, and drive the collective to become rich.
Huizhi Juli Yangcheng Evening News and the propaganda department of the city jointly built the first think tank.
According to Zheng Huaru, deputy editor-in-chief of Jinyang. com and deputy director of the new media department of Yangcheng Evening News, Qingyuan Media Think Tank is the first think tank jointly built by Yangcheng Evening News Media Think Tank and the city. The think tank will build a diversified "external brain team", conduct online and offline seminars, organize big data and all-media training classes, organize experts to go to Qingyuan for in-depth research on special topics and write internal reference of the think tank. Together with the Propaganda Department of Qingyuan Municipal Committee, it will cross the "digital divide", unite Qingyuan from the media, convey positive social energy with local languages and new online media, and tell local stories well to help Qingyuan city publicize.
The Standing Committee of Cui Jianjun and Secretary Liu Hailing jointly unveiled Qingyuan Media Think Tank and announced its establishment.
Who will spend the "Red online celebrity"? wait and see
Wai-Man Cheng, the full-time deputy director of the Information Office of Qingyuan Municipal Government, introduced the rules of the Qingyuan Rural Press Officer Shake Audio and Video Collection Competition and the "Red online celebrity" selection activity for rural press officers.
At the press conference, Qingyuan City’s "Village Press Officer" Vibrato Video Solicitation Competition and the "Red online celebrity" Selection Campaign for Village Press Officers were officially announced. It is reported that this selection will be conducted with the help of the "Tik Tok" platform. The activity is mainly composed of online and offline parts. Among them, the online activity "Village News Officer’s Shake Audio and Video Collection Competition" accounted for 50%, which was evaluated according to the number of video likes. The results of the offline "Village Press Officer" talent contest accounted for 50%, which was evaluated by a professional jury. Finally, combining the online and offline achievements, several "village press officers" with the highest scores will be awarded the title of "Red online celebrity".
Some leading guests at the meeting took a group photo.
The third China (Qingyuan) Media Network Culture Festival and a series of activities will integrate official and folk, traditional media and media, top-level design and grass-roots activities, gather rural news, root Qingyuan local culture in the transformation and development of Sheep Night, and provide new channels for innovative expression of urban propaganda, creative communication and rural empowerment with the help of the media platform, thus giving more energy to the construction of beautiful Qingyuan!